|
|
Do I Need a Web Site?But why, you may ask? The most obvious answer to that question is that they generate extra business, but web site designers in this respect sometimes make all sorts of wild claims. So what can you reasonably expect in the way of extra business from your web site? Well like everything else in life the amount you get out of a web site tends to be proportional to what you and your web site designer put into it. On our part we will try to ensure that you feature on all the main search engines, and that you are easy to find (but obviously we cannot make any predictions about search engine ratings). We will also give you advice and help about promoting your web site. It is difficult to put a figure on the amount of extra business that you can reasonably expect, so we will just state our findings to date. On one end of the scale we have a client whose business has increased by over 50% in a year, but most of our clients estimate their web sites account for between 10 to 20% of their yearly business. On this basis a web site has to be the most cost-effective single means of generating extra business. There are other benefits in having a web site. Many of our clients report that they have considerably reduced their "ineffective" time spent on the telephone, because potential customers have seen their web site and know in some detail the service or product they offer. When potential customers contact them, they are often ready to order. It is often beneficial to both you and your customer to direct them to your web site to obtain, for example, a long detailed price list. It will save you time trying to explain all the detail over the telephone, and save your customer time in writing it down (they can print it out from your web site). Plus there is less likelihood of misunderstandings or inaccuracies. Finally you can tell the World (quite literally) 365 days and nights a year, all about the goods or services you offer, in more detail than any other means, together with photographs and diagrams. |
01353 776053 Mobile: 07714 437756
E-mail: - Enquiries